PROJECT DESCRIPTION

San Benedetto asked me to redesign their sleek can packaging. The main objective was focusing on the origins of the tea.

THEME

Inspired by the exotic patterns found in Chinese andIndian cultures, the aim of this design was to highlight the origins of tea. By combining the fruit itself with the symbolism of these cultures, a minimalist, yet effective, design was developed. Using vibrant colours further enforced the heritage of tea concept as the cultures that influenced the idea feature bring colours in other areas, such as art and clothing.

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